I have used personalised URLs for our B2B campaign, which is my first time to use it. ProActive team is been really helpful and informative with patient all the time. Regarding the tracking, it is a great tool as we can get the dynamic scene from the campaign. I would recommend this tool.
CRU London, United Kingdom
I just got back into my office and found my mailer sitting on my keyboard. Looks fantastic, you guys did a really great job (love the stamps and the air mail sticker) - many thanks!
Worldwide Business Research New York, United States
The use of PURLs (personalised URLs) has literally changed our marketing plan for the foreseeable future. Using PURLs in an online and offline test, we were able to effectively benchmark the performance of both direct mail and email marketing to establish the best ROI that could be attained on our campaigns. We continue to make use of PURLs to provide customised communications and offers to our customers and prospects
EMAP London, United Kingdom
I've been so impressed with Pro-Active and the set up of this campaign. We launched today and fingers crossed we're able to translate this tracking and data in to great results.
John Wiley & Sons West Sussex, United Kingdom
Great analytics of mail perfomance and 25% conversion rate on those pieces for B2B campaigns. Well worth trying for any organization! More than anything Peter and Proactive team are wonderful to work with!!